On the contrary, many domestic car companies are too impetuous. In addition to Chery's preference for R&D, it is more of a special liking for reverse R&D, because it can shorten the R&D cycle, reduce R&D costs, and quickly respond to market competition, resulting in China. Without the establishment of a spare parts supplier environment, it is naturally impossible to produce such top global suppliers as Bosch, BorgWarner, Magna, Valeo, etc. It is quite lucky that Fuyao Glass can stand out from the crowd.
When Cao Dewang was facing the media question, he told reporters with full confidence: "There is no second in the auto glass industry, only I am a Fuyao family."
Rolls-Royce, BMW, Mercedes-Benz, Cadillac, Audi, Volkswagen, Lexus, Volvo, etc. are all Fuyao deep partners, and domestic brands are more.
Still, the glass technology content is not high enough, the threshold is low and the technology is relatively transparent. In the 1990s, a large number of enterprises were involved in the automotive glass industry. The low threshold means great pressure. If you want to win, you must come up with higher sincerity and test. It is also the management of the company and the strategic vision. Fuyao, which has no background in the automotive industry, can become the first in the global glass industry, fighting for strength and management.
There are quite a few global glass brands. Japan's AGC, France's Saint-Gobain, and US's Pilkington are the world's top glass suppliers. Why is Fuyao only monopolized? Why do Bentley and Rolls-Royce purchase Fuyao Glass? Low-end cars on the price, fight the cost advantage, the top luxury car is the brand, technology!
The reason why the self-owned brand is bleak, the rudeness of Dong Mingzhu’s mouth is only the appearance, and it is more ruined by the short-sighted domesticism of the domestic car, because it has two major drawbacks. On the one hand, it needs to pay huge purchase cost and squeezes the vehicle manufacturing enterprise. Profit margin; on the other hand, access to technology is usually a foreign elimination technology, even through reverse research and development, it is difficult to compete with international mainstream technology, and therefore can only survive in the low-cost car market;